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Ad campaigns could reduce demand for products that harm wildlife conservation

By Hicbd
Tue Apr 20 2021 6:27 pm

"Vietnamese citizens are being encouraged to stop buying or consuming rhino horn through a series of advertisements developed by WWF and TRAFFIC as part of their campaign against Illegal Wildlife Trade."

URL:
https://wwf.panda.org/?208289/Ad-campaign-aims-to-reduce-Vietnamese-demand-for-rhino-horn
https://www.twofishdivers.com/2013/12/shark-savers-campaign-stop-shark-fin-soup-consumption/
https://news.mongabay.com/2013/10/advertising-campaign-changing-minds-in-china-on-ivory-trade/

URL Credit

Categories:
Environment Wildlife Conservation / Biodiversity Elephants Advertising / Brand Strategy Social and Behavior Change (SBC) / Public Announcements / Campaigns / Advertising Asia Rhinos

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